Canada is known for its natural beauty, cultural diversity, and growing luxury market — including top-tier diamond jewellery. Canadian jewellery brands combine global standards of quality and design with unique local flair, ethical sourcing practices, and world-class craftsmanship. Whether you are shopping for an engagement ring, anniversary gift, or heirloom piece, Canada offers renowned brands that deliver beauty, value, and trusted expertise.
This guide walks you through the best Canadian diamond jewellery brands, what sets them apart, and how to choose the right one.
What Makes a Great Diamond Jewellery Brand?
Before exploring Canada’s top names, it’s helpful to know what defines excellence in diamond jewellery:
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Certified, high-quality diamonds (GIA, AGS, IGI, HRD)
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Exceptional craftsmanship and design
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Ethical, transparent sourcing
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Customization or bespoke services
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Strong reputation and trust
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Longevity and brand heritage
Canadian buyers value authenticity and craftsmanship, and the brands below embody these qualities.
1. Birks & Mayors
Founded: 1879
Headquarters: Montreal, Quebec
Birks & Mayors is perhaps the most iconic name in Canadian jewellery. With over 140 years of history, Birks has become synonymous with luxury, elegance, and refined diamond jewellery.
Why Birks stands out:
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Timeless Canadian heritage
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Certified quality diamonds
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Classic and contemporary designs
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Exceptional customer service
Birks offers everything from diamond engagement rings and wedding bands to fashion jewellery and watches. Its collections combine artistic design with lasting wearability.
2. Maison Birks
Also: Part of the Birks family, but positioned as a higher-end luxury division.
Maison Birks carries an even more exclusive selection of diamond jewellery, often featuring higher carat weights, premium gemstones, and couture-level craftsmanship.
Signature qualities:
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Ultra-luxury diamond lines
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Premium settings and metals
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Exclusive collections
For buyers seeking the pinnacle of Canadian diamond luxury, Maison Birks represents a true investment and heirloom choice.
3. Peoples Jewellers
Founded: 1919
Headquarters: Toronto, Ontario
Peoples Jewellers is one of Canada’s most popular jewellery retailers, known for quality, reliability, and accessibility.
What makes Peoples popular:
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Wide range of diamond jewellery
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Trusted certifications
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Friendly in-store experience
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Competitive pricing
Peoples offers engagement rings, wedding bands, and fashion diamond pieces with both classic and modern designs — ideal for buyers who want variety and trusted service.
4. Diamonds International Canada
Presence: Major stores in Canadian cities
Diamonds International is a global diamond brand with a strong presence in Canada, known for offering certified luxury diamond pieces with excellent value.
Why buyers choose DI Canada:
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Certified diamonds with transparency
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Variety of designer and private label collections
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Frequent promotions and events
Whether you want a classic solitaire or a more elaborate diamond design, Diamonds International offers options for a wide range of tastes.
5. Spence Diamonds
Founded: 1978
Headquarters: Vancouver, British Columbia
Spence Diamonds has become one of Canada’s most recognized diamond retailers, especially known for engagement rings.
Key features:
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Enhanced diamond selection
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Customizable settings
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Modern and classic designs
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Nationwide showrooms
Spence focuses on giving customers choice and flexibility, with helpful diamond education and in-store specialists.
6. Tiffany & Co. (Canadian Boutiques)
Global Brand, Canadian Presence: Toronto, Vancouver, Calgary
Although Tiffany & Co. is an international luxury house, its Canadian boutiques serve as major destinations for premier diamond jewellery.
Why Tiffany matters in Canada:
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Renowned diamond cut and brilliance
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Iconic engagement rings
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Exceptional craftsmanship
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Global prestige
Tiffany remains a preferred choice for engagement rings, anniversary pieces, and fine diamond jewellery.
7. Cartier (Canadian Flagships)
Global Brand with Canadian Stores
Cartier’s Canadian boutiques (found in cities like Toronto and Vancouver) offer world-class diamond jewellery and luxury services.
Cartier’s strengths:
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Timeless, elegant designs
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High heirloom and resale value
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Luxury boutique experience
Cartier pieces appeal to buyers who desire classic sophistication with international cachet.
8. Simon G. (Canada Listings)
Designer Brand Available in Canada
Simon G. is a globally acclaimed designer diamond jewellery brand, prominently featured at Canadian retailers.
What makes Simon G. special:
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Romantic, detailed design work
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Premium craftsmanship
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Popular for engagement rings
Many buyers in Canada choose Simon G. for its combination of sparkle and expressive design.
9. Local Independent Jewellers
Canada also boasts many independent studio jewellers and designers with excellent reputations for custom diamond jewellery. Cities like Toronto, Vancouver, Montreal, and Calgary host ateliers where clients can design unique rings from scratch.
Benefits of local designers:
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Personalized service
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Unique, one-of-a-kind pieces
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Direct collaboration with artisans
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Competitive price versus major brands
Independent jewellers may offer designs you won’t find anywhere else — perfect for truly personal jewellery.
Why Buy Diamond Jewellery from Canadian Brands?
Canadian diamond jewellery buyers benefit from:
Certified Quality
Most reputable Canadian brands use GIA-, IGI-, or AGS-certified diamonds — ensuring transparency in cut, clarity, color, and carat.
Craftsmanship
Canada combines European design influences with North American innovation, resulting in beautifully engineered pieces.
Ethics
Many Canadian retailers emphasize ethical sourcing, responsible practices, and transparency.
Customer Service
In-store expertise, customization services, and lifetime care programs make buying easier and more secure.
Tips for Choosing the Right Diamond Jewellery Brand in Canada
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Check Certification: Always request certification from GIA, AGS, IGI, or HRD.
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Set Your Budget: Decide on carat range, diamond quality, and metal type before shopping.
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Customization Options: Determine whether you want bespoke design services.
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After-Sales Care: Warranties, cleaning, and resizing are important over time.
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Read Reviews: Customer feedback often reflects quality and service reliability.
Conclusion
Canada offers a diverse landscape of diamond jewellery brands ranging from historic luxury houses like Birks to popular nationwide retailers like Peoples and Spence. With strong emphasis on quality, ethical sourcing, and craftsmanship, Canadian diamond jewellery brands serve buyers looking for elegance, value, and lasting beauty.
Whether you’re choosing an engagement ring, a luxury gift, or a meaningful heirloom, the brands above are trusted names in the Canadian diamond jewellery market.